A compact, prostrate shrub with small, grey-green leaves and masses of small, white flowers in spring and summer. A plant that makes a scented carpet. The leaves are narrow, oval-shaped, and covered in fine, silky hairs that give them a silvery-grey appearance. The stems are slender and prostrate, spreading to form a dense, weed-suppressing mat. A plant that hugs the ground. The flowers are the plant's most striking feature. They are small, white, and sweetly scented, resembling daphne in fragrance. The flowers are produced in clusters at the tips of the stems, covering the plant in a white blanket. They are attractive to bees and butterflies. The flowers are followed by small, dry fruits containing the seeds. A plant that smells as good as it looks. Blue Peter Pimelea is extremely hardy, tolerating drought, salt spray, wind and frost. It is perfect for coastal gardens, rockeries and banks, where its compact, prostrate form provides excellent groundcover. The dense mat suppresses weeds and stabilises the soil. A plant that holds the bank together. The cultivar is named Blue Peter after a famous New Zealand racehorse, not the children's television programme. The racehorse was a champion, and this plant is a champion in the garden, tough, reliable, and beautiful. To find Blue Peter Pimelea is to look in coastal gardens and rockeries throughout New Zealand. It is a plant of cultivation, not of the wild. The bank is steep. The pimelea spreads, silvery-grey mat covered in white, scented flowers. The bees buzz. The wind blows. The plant does not move. It holds the bank together. That is its job.